Strategic Mentoring.

One-on-one strategic mentoring is ideal for single decision-makers, like solopreneurs, with a simple brand hierarchy and business model. You’re also pretty savvy. You know your way around technology and some marketing and could google your way through this process over the next year or so, but you value specialist insight and fresh eyes on your business, and want it done right. You don’t know what you don’t know.

If your business model or problems are more complex, you’d likely benefit from working with me in a consultancy model.

I offer two mentoring services: My signature Reset process and one-off Strategy Sessions.

Click an option below to find out more.

My done-with-you strategic foundations and reset for founder-led brands.

Through a series of structured and strategic 1:1 Zoom sessions spaced out over 8 to 16 weeks, we’ll deep-dive into your business and brand together and design your strategic foundations and master blueprint strategy.

If it’s part of your plan, we’ll also work with a designer, copywriter and web designer to bring it all to life.

This is not a quick fix.

If you’re looking for an express, get-it-done-by-next-week experience, this is not for you.

We’re designing meaningful and sustainable change, and this takes time.

Designing change is a thoughtful, evidenced, structured, yet experimental process. It’s a strategic reset from the inside out that maps a new direction for your business and brand and aligns your strategic foundations ready for growth.

We’ll use design thinking principles, research, analysis and a good gut-check to creatively and strategically solve your business challenges and transform your business and brand.

I'm IN, sign me up!

“If you don’t have time to do it right, when will you have time to do it over?”

– John Wooden

The Reset Process & Investment

This is an end-to-end Business and Brand reset designed specifically for service-based small businesses that are ready to start a new direction.

You might have noticed I’m not a consultant or freelancer  with a list of a la carte services, and I’m not an agency that specialises in everything. I offer one thing, done very well.

I take your Business and Brand from where you are now to where you want to be (or where you need to be) so you can show up authentically, find, serve and connect with your genuine customers and grow your business sustainably.

Click through the different phases below.

01. Research and Insights

This is the most important phase – it sets the direction for this project and your business.

Using my 6-Point Research Model, and a series of structured sessions planned and facilitated by me, we’ll deep-dive into your Business and Brand and develop evidenced insights to inform the development of your strategy.

Outcome: Detailed Research and Diagnosis Report.

How it works

  • 8 x 1:1 strategic Zoom sessions spaced over 6 to 12 weeks.
  • Workbooks and mini-lessons to complete in your own time.
  • Access to me for questions, musings and critiques between sessions.
  • Approx. 2 to 5 hours of individual work per session.

02. Designing your strategy

Using the insights from the research, we articulate an evidence-based, psychology-focused strategy.

This holistic master strategy uses my Alignment Framework to lay your strategic foundations. Through mini-lessons, workbooks, templates and 3 x 1:1 collaborative and strategic Zoom sessions we’ll design your holistic Business and Brand Blueprint.

Outcome: Business & Brand Blueprint and top-line activation plan.

How it works

  • 3 x 1:1 collaborative and strategic Zoom sessions spaced over 3 to 6 weeks.
  • Mini-lessons and workbooks to guide your strategy development.
  • Access to me for questions, musings and critiques between sessions.
  • While there are specific outcomes in this phase, you’ll approach it with
    more flow and experimentation as you create and put together the puzzle pieces of your business and brand.
  • Some resets will end at the conclusion of this phase, however, most will require visual updates to align with the new direction and strategy.

Your Investment: $4,400 (inc GST)

03. Creative Direction

Take your new strategy and align it with a new brand identity that perfectly reflects your re-designed business and brand.

Depending on your needs, this phase might include working with a brand designer to create your visual identity, a copywriter and a web developer.

This phase is optional. You might not need a visual and creative update, or you might feel confident to take what we’ve created in your strategic foundations and run with it yourself.

Outcome: Optional Creative Direction and support.

How it works

  • There are two levels of support to choose from.
  • Tier 1: I help you consolidate your ideas and brief your designer. I provide creative direction and critique on the proposed concepts.
  • Includes 2 x 1:1 Zoom sessions, workbooks, templates and critiques.
  • Tier 2: Hands-on support with the entire creative process including engaging a copywriter and web developer.
  • Includes all of Tier 1, plus 2 x additional sessions.

Your Investment: $550 / $1,100 (inc GST)

04. Launch & Brand Marketing

Take your new strategy and align it with a new brand identity that perfectly reflects your re-designed business and brand.

Depending on your needs, this phase might include working with a brand designer to create your visual identity, a copywriter and a web developer.

This phase is optional. You might not need a visual and creative update, or you might feel confident to take what we’ve created in your strategic foundations and run with it yourself.

Outcome: Optional Creative Direction and support.

How it works

  • There are two levels of support to choose from.
  • Tier 1: I help you consolidate your ideas and brief your designer. I provide creative direction and critique on the proposed concepts.
  • Includes 2 x 1:1 Zoom sessions, workbooks, templates and critiques.
  • Tier 2: Hands-on support with the entire creative process including engaging a copywriter and web developer.
  • Includes all of Tier 1, plus 2 x additional sessions.

Your Investment: $550 / $1,100 (inc GST)

Find out more, get more info, get detailed outline etc. request a copy of the xxxxx